Balmain Fall/Winter Campaign 2019

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Balmain Paris Hair Couture is proud to present their new Fall/Winter Campaign featuring the stunning Aline Weber, Brazilian model and activist of German descent who has recently dedicated time to sharing the effects of rapid deforestation in the Amazon Jungle.

This season’s main focus is versatility - what looks and results can be achieved by prepping the hair, mix and matching products and the use of tools in combination with products. Thus, creating three completely different looks with the same type of hair.

Get the look
Look one

Prep: Prep hair with Leave-In Conditioning Spray and blow-dry the hair as desired. Part the hair with a middle parting to create a symmetric look. For extra length and volume use the Double Hair Backstage Weft 60cm (or Silk Tape Extensions) in the colour 10A.

Backstage tip: Apply the Texturizing Volume Spray for more volume, hold and root lift.

Style: Dampen the hair with Leave-In Conditioning Spray and Pre-Styling Cream, wrap dry as desired. When the hair is completely dry use the Cordless Titanium Straightener to create more root lift on the crown area and waved locks of hair around the face.

Finish: Finish and set the hair with Session Spray Strong, placing pieces of hair where desired for maximum hold.

  • Leave-In Conditioning Spray
  • Pre-Styling Cream
  • Session Spray Strong
  • Texturizing Volume Spray
  • Professional Blow-dryer
  • Cordless Titanium Straightener
  • Double Hair Backstage Weft 60cm (10A) or Silk Tape (10A)


Look two

Prep: To add extra length and volume apply Backstage Weft 60cm or Double Hair 55cm. Dampen the hair using the Professional Water Vaporizer and apply Curl Cream.

Backstage tip: For extra care and conditioning, mix the Leave-in Conditioning Spray and water in the Professional Water Vaporizer (mixing both half/ half).

Style: Starting at the nape area, braid hair in horizontal box braids approx 1cm to 2cm subsections. Diffuse dry the hair with the Professional Blow-dryer until it’s completely dry.

Finish: Release the hair from the braids and brush the hair where more volume or texture is desired. Finish the look with the Argan Moisturizing Elixir and set the look using Session Spray Medium for a flexible hold and fixation.

  • Curl Cream
  • Leave-In Conditioning Spray
  • Argan Moisturizing Elixir
  • Session Spray Medium
  • Professional Blow-dryer
  • Backstage Weft 60cm (10A) or Double Hair 55cm


Look three

Prep: Prep the hair with Leave-In Conditioning Spray, Pre-Styling Cream and Styling Gel Strong. Blow-dry the hair in horizontal sections for maximum root lift at the base. For extra length and volume, apply the Backstage Weft 60cm in colour 10A or Hair Dress 55cm Human Hair in the colour New York.

Backstage tip: All 100% Human Hair, additions can be coloured in any desired colour.

Style: Spray Session Spray Medium all over and brush through thoroughly for even distribution. Curl the hair evenly with the Profesional Curling Wand 32mm. Starting at the nape area, work upwards using horizontal sections, set the hair with flat pins or Balmain Hair Sectioning Clips.

Finish: Set the hair completely using Session Spray Strong for maximum hold. As the final step, brush hair using the All Purpose Spa Brush to achieve a bouncy, shiny set and finish.

  • Leave-In Conditioning Spray
  • Pre-Styling Cream
  • Styling Gel Strong
  • Session Spray Medium
  • Session Spray Strong
  • All Purpose Spa Brush
  • Professional Blow-dryer
  • Professional Curling Wand 32mm
  • Backstage Weft 60cm (10A) or Hair Dress Human Hair 55cm (New York)


Courtesy of Balmain Hair

Balmain Paris Hair Couture
Hair by Balmain Hair Creative Director Nabil Harlow
Make-up: Fulvia Farolfi
Production/Casting: Victoria Pavon
Model: Aline Weber at NYMM
Photographer: An Le

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